Welcome to a Digital Camera Battery specialist
of the Canon Digital Camera Battery First post by: www.itsbattery.com
Powering digital cameras and other high drain consumer electronics devices, while at the same time ratcheting up the rechargeables that help keep CE hardware on the road, is the one-two punch driving the battery business. A trend toward larger size packages rounds out key initiatives.
Whether alkaline or lithium ion (Li-Ion) types for CE products or nickel metal hydride (NiMH) for rechargeables, batteries are fast becoming one of the most tech influenced accessories categories.
"Batteries such as canon NB-1L battery, canon NB-2L battery, canon BP-511 battery, canon NB-5L battery, canon NB-4L battery, canon NB-5H battery, nikon CR-V3 battery, nikon EN-EL2 battery, Olympus FE-250 battery, Fujifilm NP-40 battery, Samsung VP-MS12 battery, Sharp VR-BL1 battery will continue to follow the growth of technology and the consumer's desire for portability and convenience," said Lou Martire, vice president-trade development at Energizer. "As the demand for power-hungry digital cameras continues to grow, and with the introduction of new toys and devices, so will the demand for batteries [climb]," he said.
This summer, St. Louis-based Energizer will begin significant media support for its Energizer e2 AA 1.5-volt lithium photo battery. Said to be one of a kind, the battery delivers five times the power of an ordinary alkaline battery in digital cameras, according to Energizer. Suggested retail for AA or AAA e2 4-packs is $4.99.
With product performance of its Energizer Max alkaline AA and AAA batteries recently improved, Energizer said these will run up to 40 percent longer than ordinary alkaline batteries in AA and AAA sizes in high drain devices. These two cell sizes make up almost 80 percent of all batteries sold and are used in many of the newest portable devices, said Energizer. Suggested retail for Max AA and AAA 4-packs is $3.99.
In addition, Energizer has begun shipping an improved AA NiMH 1700 mAh product, up from 1600 mAh.
"The popularity of nickel metal hydride rechargeable batteries continues to be driven by wider acceptance of high drain devices such as PDAs and, especially, digital cameras," said Peter Brinkman, vice president for marketing at Maxell. "As we expected, this trend has accelerated in recent months because of the increase in household penetration of digital cameras and because consumers are familiar and comfortable with using rechargeable batteries," said Brinkman.
To help support the growth in rechargeables, Fair Lawn, N.J.-based Maxell is offering consumers packaging that effectively communicates battery chemistry, emphasizes recommended usage and communicates higher capacity availability.
Maxell's newest battery product is its P2001 Recharger/Battery Combination Pack at $24.99 suggested retail. The item includes a smart recharger and four AA NiMH batteries. It automatically detects the amount of charge required for each battery placed in the unit and charges accordingly. It is capable of recharging both nickel cadmium (NiCd) and NiMH batteries, and automatically recognizes either chemistry.
A second key trend shaping the battery business is the "importance of value to sales growth in the alkaline battery category, as represented by larger pack sizes," said Maxell's Brinkman. "Sales growth of the larger pack sizes is being generated by an increase in battery usage overall caused by the popularity and widespread use of battery-driven devices.